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Market Research PDF Print E-mail
 
Our company can provide marketing and research services with access to more than 200 Salesforce nationwide which is instrumental when increasing customers and revenue. We have strong alliances with market research firms globally offering measurement and analysis of marketplace dynamics, consumer attitudes and behaviour as well as new and traditional media in more than 100 countries for consumer product manufacturers,  retailers, service firms, media and entertainment companies as well as  the Internet community.  
 
 
 
RESEARCH METHODS 
 
 
CONSUMER PANEL
 
Consumer panel services provide detailed information on actual purchases made by househod members, as well as their retail shopping patterns and demographic profiles covering 126,000 households in 18 countries. 
 
 
CUSTOMIZED RESEARCH
 
Customized research services include quantitative and qualitative studies that deliver information and insights into consumer attitudes and purchasing behavior. Other studies measure customer satisfaction, brand awareness and advertising effectiveness. Simulated test-marketing services are used to launch new products or reposition existing brands. Available in more than 60 countries. 
 
 
MEDIA MEASUREMENT
 
Media Measurement services provide information on inter-national television and radio audience ratings, and advertising expenditure and print readership measurement. This information serves as the essential currency or negotiating advertising placement and rates. TV ratings are available in 18 countries; radio ratings in 12 markets; and advertising expenditure measurement in 31 markets.
 
  
 
RESEARCH REPORTS 
 
 
COMPREHENSIVE RESEARCH REPORTS
 
The Comprehensive Research Report includes 8 basic survey questions such as “Where does the market rank your company in comparison to other companies within your category in terms of: Awareness, Service, Price & Quality. 
 
In addition, there are 2 custom questions pertaining to intent to purchase within 90 days in your business category or industry. We then send a permission based, targeted email to those interested in your product/service with a special offer** from your business. 
 
Total Number of Members: 79,355
 
 
 
 

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